Legal
Privacy Policy
Last updated: June 2026
1. Introduction
This Privacy Policy explains how Sahelli (operated by Simplx) collects, uses, stores, and protects information when you use our clinic management platform. We are committed to handling your data — and the data of your patients — with care, transparency, and respect.
By using Sahelli, you agree to the practices described in this policy.
2. Who We Are
Sahelli is a SaaS platform for healthcare providers, operated by Simplx. We act as a data processor on behalf of clinics (who are the data controllers). Clinics are responsible for their own obligations toward the patients whose data they manage through the platform.
Clinics that require a formal Data Processing Agreement (DPA) — outlining sub-processors, processing purposes, and data subject rights — may request one by contacting us. See our Data Processing Agreement page for details.
- WhatsApp / Phone: +20 113 070 7982
- Email: simplx.business.main@gmail.com
3. Information We Collect
Account & Clinic Data — When a clinic registers, we collect the clinic name, specialty, contact information, subscription details, and the names and credentials of staff members.
Patient Data (Managed by Clinics) — Clinics store patient information through the platform, including names, phone numbers, medical history, clinical notes, prescriptions, appointment records, and financial records such as invoices and payment status. This data is collected and controlled by the clinic, not by Sahelli directly.
Usage Data — We may collect information about how you use the platform, including pages visited, features used, and timestamps. This helps us improve the service.
Communication Data — WhatsApp messages processed through the platform (via Meta's WhatsApp Business API) are stored to display conversations in your inbox and to power the AI receptionist. Conversations handled by the AI receptionist are also processed by a third-party AI model to generate responses (see Section 7).
Technical Data — IP addresses, browser type, and device information collected automatically when you access the platform.
File Attachments — Patient files uploaded by clinic staff (X-rays, lab results, consent forms, clinical reports) are stored in secure cloud file storage (AWS S3). These files may contain sensitive health-related data and are handled with the highest level of care.
4. How We Use Your Information
We use collected information exclusively to:
- Provide, operate, and maintain the Sahelli platform and its features.
- Manage your subscription, billing, and account.
- Send important service notifications (account status, updates, policy changes).
- Provide customer support and respond to your inquiries.
- Improve the platform through aggregated, anonymized usage analytics.
- Ensure the security of the platform and detect fraudulent activity.
- Power the AI receptionist by processing patient conversations through an AI model.
We do not sell your data or your patients' data to any third party, ever.
5. Data Isolation & Multi-Tenancy
Each clinic on Sahelli has its own isolated database. Your clinic's data — including all patient records, appointments, financial records, and clinical notes — is completely separated from data belonging to other clinics on the platform. No clinic can access another clinic's data.
6. Data Storage & Security
Data is stored on secure cloud infrastructure (MongoDB Atlas and AWS). We apply industry-standard security measures including:
- Encryption of data in transit (TLS/HTTPS) and at rest.
- Secure authentication with hashed passwords and session management.
- Role-based access control ensuring staff only access what they need.
- Regular security reviews and vulnerability assessments.
- HMAC-SHA256 signature validation on all inbound webhooks.
- Patient files stored in AWS S3 with time-limited, signed access URLs — no direct public access.
- WhatsApp and payment gateway credentials stored in AWS Secrets Manager, never in the application database.
No system is 100% secure. In the event of a data breach that affects your clinic, we will notify you promptly and take all reasonable steps to mitigate harm.
7. Third-Party Services & AI Processing
Sahelli integrates with the following third-party services to provide its functionality:
- Meta (WhatsApp Business API) — for AI receptionist and patient messaging. Inbound and outbound message content passes through Meta's infrastructure.
- OpenAI — the AI receptionist is powered by an OpenAI language model. Patient conversation messages (including names, appointment details, and any information shared in the chat) are sent to OpenAI to generate responses. OpenAI processes this data under its own data processing terms.
- Firebase (Google) — for real-time delivery of chat messages in the clinic dashboard. Message metadata is stored in Firebase Firestore, isolated per clinic.
- MongoDB Atlas — for secure, isolated database storage.
- AWS (Amazon Web Services) — for cloud infrastructure, patient file storage (S3), and scheduled event processing.
- Kashier (payment gateway) — for processing both clinic subscription payments and patient invoice payments.
These providers have their own privacy policies and security practices. We share only the minimum data necessary for these integrations to function. Clinics should inform patients that their WhatsApp conversations with the clinic's AI receptionist are processed by an AI model.
8. International Data Transfers
Our infrastructure providers (AWS, MongoDB Atlas, OpenAI, Google Firebase) operate servers globally, including in the United States and Europe. By using Sahelli, you acknowledge that your data — and the patient data your clinic manages — may be transferred to and processed in countries outside the Arab Republic of Egypt.
We ensure that all third-party providers maintain appropriate data protection standards and security measures, and we share only the minimum data necessary for each service to function.
9. Patient Data Responsibility
Clinics using Sahelli are responsible for:
- Obtaining proper consent from patients before collecting and storing their data.
- Informing patients about how their data is used within the clinic management system, including that WhatsApp conversations may be processed by an AI model.
- Complying with all applicable local healthcare privacy and data protection laws.
- Ensuring staff members only access patient data relevant to their role.
Sahelli provides the technical tools (role-based access, audit trails, data isolation) to help clinics meet these obligations, but ultimate responsibility rests with the clinic.
10. Data Retention
We retain your clinic's data for as long as you have an active or recently canceled subscription. Upon subscription cancellation, you may request a full data export within 30 days. After this window, data may be permanently deleted from our systems.
Certain records (such as billing history) may be retained longer as required by applicable law.
11. Cookies
Sahelli uses essential session cookies to maintain your login state and provide a functional experience. We do not use advertising cookies or cross-site tracking cookies. We do not share cookie data with third-party advertisers.
12. Your Rights
You have the right to:
- Access the data we hold about your clinic and staff accounts.
- Correct inaccurate information in your account.
- Request deletion of your account and associated data.
- Export your clinic data at any time during an active subscription.
- Object to or restrict how your data is processed in certain circumstances.
To exercise any of these rights, contact us at simplx.business.main@gmail.com.
13. Children's Privacy
Sahelli is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from minors. Clinics may store information about pediatric patients in the platform; however, the clinic is responsible for ensuring proper parental or guardian consent.
14. Changes to This Policy
We may update this Privacy Policy from time to time. Material changes will be communicated via email or through a notice on the platform. We encourage you to review this policy periodically. Your continued use of Sahelli after changes take effect constitutes acceptance of the revised policy.
15. Governing Law
This Privacy Policy is governed by the laws of the Arab Republic of Egypt. Any disputes arising from this policy shall be subject to the jurisdiction of the competent courts in Egypt.
16. Contact Us
For privacy-related questions, data requests, or concerns:
- WhatsApp / Phone: +20 113 070 7982
- Email: simplx.business.main@gmail.com